You’ll learn how to become more influential, more persuasive, and more inspiring. The world will become your lab, and every time you meet someone, you’ll get an opportunity to experiment.

'You’ll get both the insights and the techniques you need to apply this knowledge. 'What you’ll find here is practical magic: unique knowledge, drawn from a variety of sciences, revealing what charisma really is and how it works.' You’ll also learn how to choose the right kind of charisma for your personality and your goals in any situation.' You’ll learn how to harness it and how to skillfully wield it. As you use them, you will experience an increased sense of personal magnetism-and if it was already strongly present, you’ll gain finer control over that charismatic power. It will give you concrete tools for projecting the three crucial aspects of charisma: presence, power, and warmth. 'This book will guide you through that process. You can go straight to the tried-and-true tools that really do enhance charisma.'

And, unlike those of us who learned by trial and error, you won’t have to waste any time figuring out what works and what doesn’t. You’ll learn charisma in a methodical, systematic way, with practical exercises immediately useful in the real world. What this book does is translate the science into practical, immediately applicable tools, with measurable results. “Charisma has been turned into an applied science.

The charisma myth by olivia fox cabane